VISIBLE FELT LEADERSHIP (VFL) – Lesson 5

INTRODUCTION

  • This document contains an outline of the Visible Felt Leadership (VFL) process as well as guidance for practitioners. It is worth noting that this is a description of a natural, social process that leaders (i.e. managers and supervisors) should carry out as a normal part of their job. In other words, it should be viewed as a natural add-in, and not as a cosmetic add-on. The more it is done, the easier and more natural and genuine it becomes.
  • Significantly, VFL goes beyond safety – although safety constitutes an integral part of the process,  VFL  also  touches  on  other  general  elements  of  leadership  such  as  caring, communicating, connecting and coaching.
  • The VFL process is one that seeks to demonstrate a leader’s commitment and belief in the Barberton Mine Values. It is also one that seeks to continuously improve the way work is done.
  • We now understand clearly that one of the most important contributors to sustained and improved – safety performance is leadership and the impact that leaders make by being available (visible and felt) in the workplace. Being accessible to employees while they are carrying out their day- to-day duties can make a very positive impact on the way employees view their leaders and can positively influence their behaviour and performance.
  • At the end of a VFL engagement it is essential that employees come away from the contact with a leader with a strong and unequivocal message that “my leaders care for me and my safety, and that safety is an organizational imperative”.
  • Another  objective  of  VFL  is  to  gather  information  which is  useful in developing  site  and divisional safety strategy and plans. Following from each VFL engagement, significant issues should be recorded, subsequently; appropriate actions must be taken, with follow-up.
  • The VFL process should be a positive experience for participants, modelled around Barberton Mine Values and – in the process – improve safety performance. It should be seen as a less formal and separate process to one that may involve disciplinary procedures for serious and consistent breaches of rules.
  • In essence, VFL should be a quality conversation. For it to have maximum impact, VFL needs to be embedded in the culture of the organization, thus becoming “part of the way we do things around here”. This requires that VFL becomes part of the skills set of all managers and supervisors in Barberton.

VFL – THE BROADER CONTEXT

The broader context for emphasizing VFL as an important tool/methodology for improving safety namely:

a) Safety as our core value and overriding priority

b) Genuine, visible and committed leadership

c) Overcoming “at risk” behaviour

d) Effective safety communication

e) Sharing to improve safety outcomes

Linked to the above, the objective is to achieve Zero Fatalities and no more Serious Injuries through the effective management of safety in all Barberton operations. To this end we have developed the Fatal Hazard Protocols and Life Saving Behaviours into a program called “SAFEWORK”.

a) SAFEWORK means we do not accept that it is necessary for people to be injured whilst working for us.

b) All members of the workforce should be able to return home fit and well at the end of each shift.

The above concepts are reinforced by the five Barberton Mine Values, namely:

a) Action & Delivery
b) Integrity
c) Courageous
d) Communication
e) Care
f) Innovation
g) Attitude
h) Resilience
i) Ownership
j) Excellence
k) Teamwork

 

3.0  LEADERSHIP CONCEPTS

3.1  Background

Simply stated, “Leadership is interpersonal influence directed toward attaining goals”. The key point is that leaders influence people to move in a certain direction. Significantly, they do what they do because they want to – and believe that it is the right thing to do – as opposed to doing it because they were told to do so. In an ideal workplace, all employees believe that Zero fatalities is possible, and this belief is supported by their actions. Of course, leaders play an important role in entrenching the appropriate mind set about safety.

Both the 4 Hs and the 4 Cs are easy-to-understand leadership models which provide a useful context for maximising the benefit from VFL.

3.2  The 4 Hs Leadership Model

As John Maxwell, the well-known leadership guru, says:

“You can’t move people to action unless you first move them with emotion. The heart comes before the head.”

Linked to the above, the 4 Hs are:

a) H1 = Heart

b) H2 = Head

c) H3 = Hands

d) H4 = Habit

Firstly, you need to win the hearts of your people. This is achieved by caring and by showing a personal interest – active listening, empathy, and connecting with their feelings/emotions play a big role. Next, one needs to appeal to the rational/ intellectual side of the individual (the head) – remember: don’t overly complicate the issues.

If you have been successful in winning the heart and the head, it should not be difficult to win the hands i.e. get the person to do the required task/activity. Importantly, this approach to leadership should not only happen on a fragmented and ad hoc basis, but should become a habit i.e. embedded as part of the culture of the organisation.

3.3  The 4 Cs Leadership Model

WHY DO PEOPLE CHOOSE LESS SAFE BEHAVIOUR?

Less safe or at-risk behaviours result from human error through either unintended actions or intended actions.

VFL can also lead to more positive behaviours and improve safety performance by:

Giving differential feedback and reward for behaviours by-

  • Increasing positive recognition for safer behaviours.
  • Gaining commitments to change less-safe behaviours.
  • Increasing negative feedback for less -safe behaviour.
  • Understanding and changing barriers and  impediments that work against safer behaviours.
  • Understanding and changing work practices that are difficult to follow and lead to cutting corners.

Reinforcing standards by leadership behaviour by:

  • Knowing and following procedures.
  • Following up actions.
  • Actively engaging and showing interest in safer work practices)
  • Demonstrating the organisation’s Values.
  • Allowing employees at all levels interactive access to leaders individually and in  small groups.

Plan and Prepare

Decide when you will conduct the VFL(s). Be sensitive about the timing – for example, if you commence a VFL just before the end of the shift you may not get the employee’s full cooperation.

  • Decide  where  you will carry  out  the  VFL(s)  –  for  example,  are  you going  to  do  it underground or in the opencast mine, or perhaps in one of the workshops?
  • Which activities will be included? You may, for example, target the boiler making  section of the workshop or the diesel section.
  • Based on the answers to the above, some preparation may be required – for example, you may need to review specific Best Operating Procedures (COP/SOP) pertaining to a particular area of the operation.
  • With whom? A decision needs to be taken regarding which employee (or employees) to involve in the VFL.
  • Having decided on the above, it is important to think through some safety message (or theme), expectations and safety habits that you want to emphasise – remember, a VFL also has a strong coaching component.

Tips for improving the VFL planning/preparation phase include the following: 

  • Check what work is going on in each area and review the procedures prior to commencing the VFL.
  • Ask the area supervisor about the expectations he/she would have about issues like housekeeping, PPE and particular tasks, so that you can follow these up in discussions with employees in the area.
  • Be sensitive and prepared for language and cultural barriers. If this is likely to be an issue, get assistance – for example, you may need to acquire the services of an interpreter.
  • Make sure that you have all the relevant PPE, you understand the safety issues in the area and that your induction is up to date.
  • Remember the organisation’s core Values as the foundation for all that is done.
  • Stop for a few minutes before entering an area to identify where people are working, what they are doing and how they are doing it.

Enter the Work Area & Observe

Remember that once you enter the work area and are noticed, your presence will very possibly impact on what the employees do, and also how they do it – the desire to do something properly when observed by others (especially seniors) is an integral part of human behaviour. Therefore, once you enter the work area it is a critical time to observe people at work – the idea is to do this while they are still in “normal” operating mode. As part of the observation process, look for the following:

  • Reactions to your presence once you are noticed.
  • The appropriate use of PPE (or the lack thereof), as well as the condition of the PPE.
  • The positioning of people
  • Tools and equipment being used.
  • General housekeeping issues (cleanliness, tidiness, etc.)
  • Contraventions of safety rules and regulations.

Hints for improving observations include the following:

  • Use all the senses: sight, hearing, smell and touch. Note anything unusual so that you can ask about it e.g. “What was that noise?”, “Is that normal?”
  • Look above, below, behind and at the activity, rather than just the process or equipment.
  • In other words, get a sense of the bigger picture.
  • Ask yourself questions about the critical behaviours of people, such as:
  • If anything went wrong, is that person in the line of fire?
  • Is that person taking care to watch where his/her hands are?
  • Is that person trying to do too many things at once?
  • Put yourself in the position of the person being observed and ask “Would I feel safe doing the job that way?” or “Would I let my son/daughter do that?”
  • Remember that the people you are observing or interacting with, probably know  a lot more about the task at hand than you do.
  • You don’t need to be an expert in all work to do VFL – sometimes it is an advantage not to be.

Note: before approaching the selected employee, make sure that it is safe to do so.

If the person who you have selected for the VFL engagement is working safely, proceed to the safety interaction mode. If he/she is working unsafely, proceed to the safety intervention mode.

Safety Interaction

Greeting/Introductions

There are two possible scenarios:

  • If the person doing the safety interaction knows the employee, then, of course, there is no need for introductions. You would simply say something like “Hello, Brian – how are you?”
  • If the person doing the safety interaction does not know the employee, then there is a need for introductions. The leader would, for example, say “Hello, my name is John Smith

I am the new Engineering Manager …..and you are?” The employee will respond by saying something like “Hi, I’m Brian Adams, a welder.”

Explain the Reason for Your Conversation

Be clear about the reason for your conversation. For example:

  • “Can we spend some time talking about the safety on this job, please?”
  • “Can I ask you to stop what you are doing for a few minutes so that we can talk about safety?”

Remember: your choice of words needs to match the education/maturity level of the employee. For example, when engaging with a semi-literate employee who has only recently joined your business unit, it may not be appropriate to say “Can we do a safety interaction together please?” In general, avoid using overly technical or complex jargon.

Equally important, you should not make excuses or be defensive about your request to talk about safety – this will dilute the impact of  the  topic and the  employee  will not take the interaction as seriously as he/she should. For example, don’t say “I know that you are very busy, but all that I need is a quick moment to talk about safety – I promise you it won’t take very long.” This approach will set the wrong tone for the rest of the conversation.

Understand the Work Being Done (Context)

  • Before specifically discussing the safety elements relating to the job, you need to gain a broad understanding of the job being done – this provides the context for the safety discussion that follows in the next step. To obtain the required information, ask questions such as:
  • “Can you please walk me through the job you’re doing?”
  • “What’s the purpose of the work you are doing?”+
  • “What’s the job you’re doing?”

Discuss the Safety Aspects of the Job

Typical questions to ask include:

  • “Did you carry out a pre-task hazard assessment?”
  • “What are the hazards associated with this job?”
  • “What risk assessment process did you use before starting this job?”
  • “What is the safety issues associated with this job?”
  • “What preparation did you do to help you do this job safely?”
  • “For this particular job, do you require any special PPE?”

Note: this is a critical step in the safety interaction. It should take the form of a natural two-way conversation (caring, engaging, communicating, connecting and coaching) and not a  rigid question-and-answer session. Most importantly, remember to praise the employee for good safety practices – acknowledgement, recognition and positive feedback are essential elements in the safety interaction. Following are some examples of positive feedback:

  • “I notice that you’ve do ne a very comprehensive risk assessment. That’s great.”
  • “That’s a good safety practice. Thanks for working safely.”
  • “You’re wearing all the required PPE and it’s all in good shape. You set a nice example for the other welders.”
  • “I see you’ve identified that in your risk assessment. That’s good.”
  • “I like the way you ….. That’s a good idea.”

Positive feedback is a powerful tool for reinforcing safe behaviour. Remember that – to have the right impact – praise and positive feedback should always be sincere and genuine.

Besides the immediate feedback given during the safety interaction, there  can also be further positive feedback (e.g. through publishing names and positive incidents in bulletins, and giving awards) where appropriate.

  • Ask for Safety Improvement Suggestions
  • Although  the  employee  is  working  safely,  it  is  important  –  in  the  context  of  continuous improvement – to explore ways of making the job and work environment even safer. Typically, this will commence by asking the employee for safety improvement suggestions. Often, the leader will then add his/her own insights and knowledge, thus making the improvement suggestions even more powerful.
  • Once again, positive feedback (“I think  that’s  an excellent  suggestion!”)  can play  a  very important role.
  • Note: Complacency is one of the “big sins” of safety. Even if we have a “good” safety record, we should never be satisfied with our safety performance – in line with our goal of achieving Zero fatalities, we should always strive for further improvement. This is one of the important messages that need to be conveyed during the VFL process.

Safety Intervention

Stop the Activity in a Safe Manner

You have observed that the employee is working unsafely; following from this, your immediate task – as a safety leader – is to stop the activity in a safe manner. For example, the employee may be climbing down a flight of stairs with a huge and heavy box in his hands, and the size and shape of the box is such that it is severely obstructing his/her vision. Shouting loudly to the person from a distance may cause him/her to get a fright, and then drop the box on the feet, with potentially dangerous consequences – this, clearly, would not be the right thing to do. General guidelines in a situation such as this would be:

  • As the safety leader, ensure that any action on your part does not make the situation more unsafe.
  • Make sure that you – unwittingly – do not release the safety hazard.
  • Conduct a rapid, yet thorough, risk assessment, and then act quickly to stop the unsafe act.
  • Any actions on your part should not give the employee a fright, startle or throw him/her off balance. In other words, do not introduce an element of surprise.
  • The  leader’s  tone  of  voice  (calm  yet  deliberate),  and  specific  actions  to   assist  the employee, are very important.

In the above example the safety leader would approach the employee, catch his/her attention in a calm and non-surprising way and say something like: “I’m sure you can’t see where you are going – let me help you put the box down.” The focus will then be on assisting the employee to put the box down on the (level) ground in a safe manner.

Brief Introductions; Identify What the Employee was Doing Unsafely

Introduce yourself (briefly) if you don’t know the employee – “Hello, I’m John Smith, the new Engineering Manager  ….. and you are?”  The employee will then respond  by saying (for example): “I am Brian Adams. I’ve just joined the mine as an apprentice boilermaker.”

  • These introductions should not be long and drawn out. The idea is to get to the identification of– and discussion about – the unsafe act as soon as possible.
  • The leader is usually tempted to immediately point out what the employee was doing unsafely. Rather, ask the employee what he/she thinks he/she was doing unsafely – in terms of the learning that takes place, and the embedding of that learning, this approach has a greater impact. A short discussion will then take place. Most importantly, at the end of this discussion it should be very clear to the employee what he/she was doing unsafely.
  • Note that the tone of the safety intervention needs to be firm and forceful, with the leader conveying a strong message about safety. Importantly, it should not be too friendly (smiling, grinning from the leader) as this will dilute the seriousness of the safety message, and the learning that takes place. Equally important, the leader should not adopt an aggressive or threatening tone – this will not achieve the desired result. Even though the employee was working in an unsafe way, the leader should still deal with the employee in a respectful, professional and positive manner.
  • Leader: “If you lost the use of an eye, or both eyes for that matter, what could possibly happen to you?”
  • Employee: “I may lose my job – that’s what happened to my cousin. I will no longer be able to earn a living. It’s not a very nice picture.”
  • Leader: “And what would that mean?”
  • Employee: “I am no longer able to support my family. That would be disastrous.”

In the above example, the leader got the employee to realise the consequences of not wearing safety spectacles – he made the impact direct and personal, and this had the desired effect.

After discussing with the employee the possible consequences of the unsafe act, one needs to discuss safer ways to do the job.

The context for this could inter alia be one or more of the following:

  • Using the right PPE when required.
  • Ensuring that tools and equipment are properly maintained.
  • Having the appropriate tools and equipment.
  • Using tools and equipment in a safe manner.
  • Ensuring that housekeeping issues are in good order (cleanliness; neatness).
  • In a broad sense, making sure that there is compliance with all organisational and statutory safety requirements.

This part of the discussion could, for example, be initiated with the following question:

“How do you think that this task can be done more safely?”

Importantly, the discussion on safer ways to do the job should conclude with real, specific and practical solutions/options, as opposed to vague and fuzzy concepts or ideas.

Get Employee’s Commitment to Work Safely in Future

An important part of a safety intervention is to get the employee to commit to work safely in the future. This commitment needs to be firm and explicit – this will increase the likelihood that the employee does not repeat the unsafe act. The leader will say something like “Based on our discussion, what do you commit to do differently in the future?” Typically, the employee’s response will be as follows:

  • “I commit to working safely in the future. I will go to the store-room and get new safety spectacles as soon as our discussion is over.”
  • “I promise to work safely in the future. From now on I will take safety more  seriously.”
  • “From now on, when I walk up or down stairs, I will apply the principle of three-point contact – thanks for reminding me.”

Sometimes, for the sake of emphasis and to help entrench an important safety issue, the leader may repeat a point or ask the same question in a different way.

Besides getting a commitment to change behaviour, specific actions may also be required on the part of the employee – there must be clear agreement in this regard. For example:

  • In  the  above-mentioned  example,  the  employee  is  required  to  obtain  new  safety spectacles.
  • The safety intervention may highlight the need for the employee to do refresher training on a particular aspect of safety e.g. using a safety harness when working at heights.
  • Before continuing with the job, the employee may be required to improve the  general housekeeping in the work area.

Discuss Other Safety Issues of the Job

Initially, the safety intervention is focused on a particular unsafe act. Once the above steps have been followed, the leader should broaden the discussion to include other safety issues of the job. The leader would, for example, ask “Are there any other safety issues relating to your job that you would like to talk about?”

The employee could say something like “I think it would improve safety in the work area if we had better lighting.”

Importantly, the employee should be encouraged to do most of the talking, with occasional prompts and questions from the leader, who may – at times – go into coaching mode with appropriate inputs and suggestions.

Safety Interaction and Safety Intervention

Thank the Employee

During this step, the interaction or intervention is closed with the following type of statement:

  • “I really enjoyed our discussion. Thanks a lot.”
  • “Thanks for your time.”
  • “It was good talking to you. Thank you very much.”
    Some leaders may wish to conclude with a personalised “safety touch”, such as “Have a safe day.”

Record Your Findings

At the conclusion of the safety interaction or intervention, it is important to record your findings. There are two ways of doing this, namely:

  • Using an IT database.
  • Using a (manual) card or paper-driven system.
    • Don’t take notes while doing the VFL – the formality of this process could have a negative impact on the willingness of the employee to talk freely and, ultimately, on the quality of the conversation.

 

Record Your Findings(continues)

  • Record your findings as soon as possible after the VFL – if you leave it for too long you may forget some of the key issues/findings.
  • Remember: the better the quality of your inputs relating to VFLs, the greater  the quality (and usefulness) of the outputs.
  • Ultimately, the data is collated, analysed and various reports are produced. From this, important information and useful trends and patterns can be discerned. Reports will show inter alia the number of VFL engagements that have been conducted by various people, the number of hours spent  on this  activity,  and  also  show  where you need to focus your safety efforts. Most importantly, they also highlight commitments made while conducting the VFLs.  It also allows the  tracking of important safety statistics and can be used to undertake meaningful comparisons. Outputs from the VFL process can also be linked to individuals’ key performance indicators (KPIs).

Follow-up on Commitments Made During VFL There are two types of commitment:

  • Firstly, there are the commitments made by employees to undertake specific actions as part of the process of working safer (e.g. during Step 6b of the Safety Intervention). It is important for leaders to check up – within a reasonable time frame – on the commitments made by employees. The tone of this follow-up is especially important: leaders should come  across  as  being  caring  and  concerned  for  the  safety  and  well-being  of  the employee, rather than as overly rigid and autocratic “inspectors”.
  • Secondly, leaders need to also follow-up on their own commitments made during VFL. For example, the leader may have promised to  send the employee a book/document on safety, or to speak to the employee’s manager about sending the employee on a safety training course. These commitments (promises) need to be recorded, and then a self- check done on what has been done or not done. To a large extent, a leader’s credibility is determined by whether he/she actually does what he/she promised to do. As always, the leader should be a role model and set the right example – coming good on commitments should be a natural part of this process.

Management  Interaction

As was pointed out earlier, a VFL engagement is not intended to focus exclusively on the safety component  of  an employee’s  job.  It deals with the human/personal approach in order  to establish an environment of mutual trust, respect and co-operation. VFL is firstly a “people’s approach” of which safety, health and good production are the inevitable results. In line with this, in order to show caring and personal interest, the leader could ask the following questions:

  • How are you?
  • How is your family?
  • How is the job going?
  • What can I do to help?

The above series of  questions, and the conversation around them, may be termed a Management  Interaction.

The sequence of the above questions is of particular significance. Also, the spirit of the engagement  needs to  be  right: it should be done in a sensitive and caring manner,  with coaching inputs when required, and – most significantly – the leader must be sincere (and be perceived as being sincere). At a later stage, there can be follow-up e.g. enquiring about an employee’s sick child. This, at the most basic level is how leaders connect with their people.

Cautionary notes:

  • Whereas the Management Interaction may perform an important role during a Safety Interaction (coming in just after the Greeting/Introductions in Step 3a), it is likely that it will be used less frequently during a Safety Intervention. The main purpose of the latter is to stop an unsafe act, and to prevent it from recurring in the future – by bringing in a Management Interaction, the key message from the Safety Intervention may be diluted.
  • The extent to which the Management Interaction is used will, amongst other things, be determined by the leader’s “closeness” to the employee. In general, the closer they are the  more  appropriate  and  value-adding  the  Management  Interaction  will  be.  If,  for example, the leader is from head-office and very seldom has dealings with the employee on the mine, then the Management Interaction component may be less useful – indeed, it may – in this case – be perceived as cosmetic or insincere. Of course, it is difficult to make hard-and-fast rules about the suitability of when and how to use the Management Interaction – here managerial discretion needs to be applied, based on an assessment of the situation.
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